Emlak Katılım has unveiled its new commercial film, created under the creative leadership of agency Co.Brand and brought to life through the production collaboration of Onsıfır and Deimos Film. The film presents Emlak Katılım’s participation banking approach not merely as a financial service, but as a trusted companion accompanying individuals throughout their life journeys.

Inspired by real-life moments, the narrative adopts a warm, human-centered storytelling approach that reflects the brand’s core values of trust, stability, and sustainability. With its clean visual language, natural performances, and fluid editing rhythm, the film establishes a strong emotional connection with viewers while conveying Emlak Katılım’s commitment to people-focused banking.

Deimos Film approaches the project with an emotion-driven cinematic sensibility, shaping the story through a refined and cohesive visual aesthetic. Onsıfır oversees the creative and technical coordination of the production process, ensuring a seamless execution from filming to post-production. Every element from location choices and cinematography to sound design and color grading is carefully crafted to support the narrative impact of the film.

The visual balance between modern urban environments and intimate interior spaces adds both local authenticity and universal appeal to the story. Post-production processes, including editing, sound design, and color grading, play a key role in enhancing the emotional tone and delivering the brand message with clarity and depth.

With its contemporary cinematic approach and emotionally resonant storytelling, Emlak Katılım’s new commercial aims to leave a lasting impression on audiences, reinforcing the brand’s positioning as a reliable and human-centered financial partner.