Life often seems to flow without disruption. Daily routines and familiar habits gradually foster a false sense of continuity as if things will always stay the same. Yet, life is filled with unforeseen moments. And it is precisely during these moments that a source of trust and support becomes essential.

With this truth as its foundation, Türkiye Sigorta presents an invisible shield of trust against life’s surprises in its new advertising campaign. Developed by Renosans İstanbul advertising agency in alignment with Türkiye Sigorta’s brand identity and values, the commercial was brought to life through a powerful visual narrative by Deimos Film, Deimos Brands Group’s newly established film production company. This project also holds the distinction of being Deimos Film’s very first production in Turkey, crafted with great care and attention to detail.

A Commercial Drawn from Real Life

The Türkiye Sigorta commercial takes the concept of trust beyond its dictionary definition and places it at the heart of everyday life. Through relatable scenes rooted in daily experience, the film reveals the unpredictable challenges that can arise at any moment and Türkiye Sigorta’s silent yet unwavering support in response.

In this project, Deimos Film departs from conventional advertising narratives, establishing a more sincere, genuine, and emotionally compelling tone. With a cinematic perspective and a minimalist yet powerful atmosphere, the result is a Turkish commercial that resonates deeply with its audience.

The Professional Force Behind the Scenes

This campaign stands out not only for its impactful storytelling but also for the strength of the strategic collaboration behind it. While Türkiye Sigorta assures protection and trust,

Renosans İstanbul translates this promise into a creative journey from concept development to production planning. As the production company, Deimos Film transformed this vision into a compelling visual language that brought the idea to life on screen.

The commercial was directed by one of the industry’s most respected names, Hakan Yakıcı, with cinematography by Veli Kuzlu, one of Turkey’s top directors of photography. A crew of 120 professionals from various disciplines collaborated on set. Over the course of two days, four separate commercials were produced with full professionalism. The visual and technical precision was made possible by the dedication of every expert involved.

The post-production phase was handled with the same level of meticulous care. İmaj Studios managed both the offline and online editing processes, delivering the final touches to the campaign with exceptional craftsmanship.

A Quiet Stand for Trust with Türkiye Sigorta

This campaign is not merely a service promotion it is a promise, a stance. Türkiye Sigorta seeks to offer reassurance amid life’s uncertainties: invisible support in times of sudden change, and a quiet presence that brings peace in the unknown. With this new commercial, Türkiye Sigorta delivers the feeling of trust to millions across both television screens and digital platforms. As the team behind Deimos Film, a new brand under Deimos Brands Group, we are honored to have brought Renosans İstanbul’s creative vision to life and to have delivered Türkiye Sigorta’s message through a powerful and refined visual narrative.

Produced under the leadership of Executive Producer Uluç Yemen Aslan, we hope this first film not only adds value to Türkiye Sigorta but also marks the beginning of a successful and meaningful journey for our brand.

A Gentle Reminder: Life is full of surprises. But some things stand with you, offering silent support in the face of uncertainty.